Clear the Air Challenge: Solutions to Economic Growth & Sustainability
The 2022 Clear the Air Challenge is a month-long initiative undertaken by business, government and community leaders that encourages Utah residents to drive less and drive smarter during the month of February.
“Poor air quality doesn’t just hinder the views of our beautiful mountains,” said Derek Miller, president and CEO of the Salt Lake Chamber and Downtown Alliance. “It jeopardizes our health, and it hinders our ability to keep businesses and jobs coming to our state. Since each of us contributes to emissions that lead to poor air quality during inversions, we all have an opportunity and responsibility to make a difference.”
Transportation emissions are responsible for nearly fifty percent of the pollutants that make up Utah’s poor air quality. By driving smarter, we can protect our health, environment, economy and quality of life. For this reason, participants of the Clear the Air Challenge use TravelWise strategies like carpooling, using public transit, teleworking, trip chaining, walking and riding their bike or scooter to reduce their emissions and help clear Utah’s air.
“We recognize that there are no perfect answers to keep our air clean, but there are practical solutions,” said Thom Carter, Utah Clean Air (UCAIR) executive director. “These strategies represent many of the practical steps all of us can take to make a difference for our air. While the Clear the Air Challenge takes place for just one month, we hope it will provide Utahns the opportunity to start new habits and think about how their individual behaviors contribute to our air quality challenges.”
By encouraging employees to participate, businesses can create a team to make an even bigger impact. The Clear the Air Challenge begins July 1. Register your team of coworkers, family or friends at ClearTheAirChallenge.org and be part of the solution.